ABOUT US

Professionalism, experience, reliability

Who are we?

History

Company Monsun, d.o.o., was founded during the summer of 2004 under the name Mlečna d.o.o.

In the summer of 2008, when Klemen Dolžan joined the company with a co-ownership share, the company changed from a construction company to a trading one (wholesale of frozen and fresh food products), and at that point, the ownership structure also changed. With his experience and knowledge in this field, Mr. Dolžan took on most of the responsibilities and obligations.

The company was run by all three co-owners in a coordinated manner and with exceptional cooperation in all areas, they achieved growth, which soon called for additional reinforcements. Since then, the company has undergone significant development and achieved successful growth across all areas.

Year 2017: We renovated an old and dilapidated building in Kozina and arranged additional storage spaces on the roadway,  in the immediate vicinity of the coastal highway. We have expanded our supply to the fresh fish segment, where speed  and freshness are extremely important. With excellent logistics, we have proven our quality in this area as well.
Year 2018: We replaced the existing storage spaces that we were renting in Tržič for new and larger storage spaces in Kranj, equipped them with the most modern technology and storage program, and expanded our offer to include pallet space rental services.
Year 2020: In order to bring our products closer to the final consumer, we have connected with a  recognized name in the culinary world, Mr. Bine Volčič. With a team of experts in various fields, we started to create a  new story in the field of sales to end consumers (B2C). The project is designed to completely satisfy our customers, because in addition to the  standard assortment, it also offers products that are otherwise not easily accessible to the end consumer (not even in larger stores).  With our online platform, we create direct contact with customers and  establish new  communication channels, so that new customers can find us more easily.  As a special added value, we gladly reveal various tricks for preparing special dishes from our ingredients, share interesting facts and spread our knowledge among our followers.
Year 2021: The ownership structure of the company has changed. In June of that summer, the share of long-term owner Polona Ropret Klevišar, was bought by Tim Pajer, who at that time had been taking care of key purchasing and sales processes in the company for more than a year. The same year Milan Markovič also left the company and passed his share onto his daughters, Anja Markovič Krč, Zala Markovič, and Petra Markovič Halik. All three joined the company with rich experience in the field of the industry. With dedication and commitment, the new owners have made sure that the company continued to flourish.
Year 2022: In this year Monsun achieved record results. Above all, we managed to optimize costs, and we also achieved high revenues, which was proof that our customers recognized us as a reliable supplier of top-quality products, the much-desired end of the demanding period of the pandemic also  contributed to our success.

Presentation of the industry

The wholesale of food products is a demanding industry, as it is extremely important to constantly and precisely monitor the following:

  • Conditions and availability of merchandise on a global level

  • The success of fishing seasons

  • Success of harvesting of all types of crops

  • Possible epidemics, diseases of animals raised for slaughter.

The industry also requires a quick response to all of the above. To ensure quality, it is essential to monitor and adapt to all regulatory changes in the food industry in accordance with HACCP standards.
 

Our goal is continuous growth, which is why we actively work in the field of finding new raw materials, new markets and opportunities for sales, as well as new suppliers of existing raw materials/products. We constantly maintain and take care of necessary changes to the  vvehicle fleet and warehouse equipment, thus ensuring fast and high-quality distribution. Constant monitoring of the temperature regime and the accompanying cooling equipment is of particular importance.We can say that we are real experts in this area. In the procurement of merchandise, the key is the timeline for the timely purchase of goods at the most competitive price, and for this, permanently guaranteed working capital and fast cash flow are necessary. We ensure successful business operations with meticulous planning of purchasing and sales processes, continual cost optimization and strategic management in all areas of business. Innovativeness of the company Currently, the company is in the phase of business optimization, which in this period is mainly  connected with investments  in the field of digitization.  The company is in the final stages of implementing the new storage program, hereinafter also the customs storage program. We collaborate daily  with the internal IT department to enhance existing programs and streamline work processes, aiming to eliminate errors and achieve time and cost savings.With the goal of increasing revenue, we are expanding the sales market abroad. Initially, we plan to focus on Austria and Italy, where our presence has been limited until now, but these markets offer a lot of opportunities that we will know how to take advantage of. The introduction of the customs storage program expands our potential to sell to countries outside the EU (Serbia, Montenegro, and Bosnia and Herzegovina), which represents a promising avenue for further growth and development. The strategic goals of our digital development are:

  • continuation of current business development and market success
  • strengthening and consolidating competitiveness
  • constant improvements in the field of digital marketing
  • personalization of services and products in the offer, according to the preferences of different target groups
  • increasing our technological capacities and capabilities
  • introduction of data analysis as a key supporting element of all segments of our business
  • optimizing online business, work processes and personnel management
  • raising the digital skills of our employees and encouraging the growth of the level of digital culture
  • establishing a strong and durable system of cyber protection and security
  • introduction of digital tools, that will reduce the critical dependence of business and sales processes on the role of employees and automate them.